The creation of Mullen Lowe under José Henrique Borghi

Jose Henrique Borghi is a founding partner of Mullen Lowe Agency. He also serves as the managing partner of the agency. Mullen Lowe agency is involved in advertising work. Jose Henrique Borghi is popular for being dynamic and innovative when it comes to creating ads that catch the attention of the target market. One of the most popular works is the Mammal of Parmalat. The ad had children wearing animal costumes singing some impressive jingles. He is also the brain behind the Sazon ad that saw Zeze Di Carmago and Luciano come up with the song “It is the love”. His ads have been nominated for awards at the Cannes Festival. Jose Henrique Borghi has a degree in advertising from the PUC Campinas. In 1989 he started his career at the Ogilvy. He has also worked for other firms such as the Talent, FCB, DDB and more information click here.

After working for these advertising firms, Jose Henrique Borghi decided to team up with Erh Ray to start his own advertising agency which was called BorghiErh. They built the company from scratch and saw it prosper in a very short time. In 2006 BorghiErh merged with Lowe & Partners. Erh Ray sold his shares and the firm changed its name to Borghi Lowe. The company continued to record huge success that saw the profile of Jose Henrique Borghi continue shining in the advertising industry and learn more about Borghi.

They later merged with the Mullen group to form what is now known as Mullen Lowe agency. Mullen Lowe today has clients not only from Brazil but from the whole world. Thanks to Jose Henrique Borghi prowess in making catchy ads the company has been able to grow rapidly and have attracted big multinationals as clients. Companies such as Unilever and America Express have been having relying on the expertise of Jose Henrique Borghi for their ads.

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