Technology and Fashion |Why They Grow Together

Serial entrepreneur and philanthropist, Chris Burch, views technology and fashion as complementing industries that rely on one another for growth and development. According to Burch, technology eventually becomes fashionable over time while, on the other hand, fashion grows technologically fashionable.


This mutually beneficial relationship is seen in the evolution of the 70’s boombox, a portable radio that allowed people to listen to (and record) their favorite music on the go, into the present-day iPod. When the boom box came out, everybody wanted to own one because it was fashionable. Eventually, popular demand led to the invention of the Walkman and iPod.


Today, fashion designers are increasingly synthesizing technology and style to create functional fashion items. Dutch designer, Anouk Wipprecht, has created the exhilarating self-painting and drink-making dresses known as pseudomorphs and DareDroid respectively. On the other hand, designers Anna Haupt and Terese Alstin made a neckwear that doubles as deployable airbags for cyclists. Kevin Cannon and Ashwin Rajan made Frontline Gloves that will be used by firefighters to communicate with one another when fighting fires.


Designers like SegraSegra and Emma Whiteside are recycling materials to make fabulous fashions. An innovative designer, Soledad Martin, came up with shoes that generate energy to charge cell phones when in motion. Fashion and Technology rely on each other for growth and development.


Chris Burch


Christopher Burch is widely known as the man who started Burch Capital Creative. Today, he runs the company as its CEO and has grown it into a successful venture. With over 40 years of entrepreneurial investments experience, Burch has directly, and indirectly, contributed to the growth of multiple luxury and technology brands some of which include Poppin, Jawbone, Voss Water, and Faena Hotel + Universe.


Chris Burch started his entrepreneurial exploits in 1976 while studying at Ithaca College. Chris and his brother invested $2,000 in a startup called Eagle’s Eye apparel. They grew the venture into a $165 million company, which they eventually sold to Swire Group. Burch was also one of the initial investors of the now successful Internet Capital Group. He has succeeded in business because he balances innovation and implementation.


Burch believes in diversified portfolios. That is why he has invested in real estate ventures like the development of luxury properties in New York, New York; Nantucket; Argentina; Palm Beach, Florida; and Nihiwatu, Indonesia. His other ventures include ED by Ellen DeGeneres, Cocoon9, Bur+Mah, and TRADEMARK. His philanthropic contributions have benefited The Child Welfare League of China, NYU Langone, The Henry Street Settlement, New York-based Mt. Sinai Hospital, and The Sumba Foundation.