How EOS Lip Balm Made a Splash in a Dry Market

Everyone knows EOS lip balm, those cute little lip balms in the round containers that come in a variety of unique and interesting flavors. But did you know that it’s only been out for 7 years? In those short years, it has certainly made a big name for itself. It helped to open up the market and really reinvigorate a market that had been stale for nearly a century.

In an interview, one of the creators said that they purposely sought out a market that could use a great overhaul. He said after perusing the shelves of lip balms only to see the same boring packaging and flavors over and over, they knew they’d found their product.

After investigating the market and discovering that the unisex product was purchased predominantly by women, they decided to cater toward women.

They found that women thought the standard tube was too easily lost, and that they preferred the idea of tins. Using this, they came up with a design – their iconic round packaging.

The creators also knew that they wanted women to enjoy using their product, and so they started making a variety of flavors. One of the creators said that they wanted women to really enjoy the experience of wearing EOS lip balm.

They also made a smart move by targeting Millennials, who are about to make up half of the working class. They did this by both traditional and more experimental advertising methods using Facebook and other social media platforms. In a way, they helped to shape and create influential advertising.

In just 7 short years, EOS has gone from a new product spreading its name with paid reviews on social media, to being in the second slot (only behind Burt’s Bees) as the most profitable lip balm business. With the smart way they revolutionized the industry, it’s no wonder they’re one of the biggest names in lip balm.

Want EOS? Get them through eBay or http://www.target.com/p/eos-organic-lip-balm-sphere-strawberry-sorbet/-/A-13731791 .

Wen: The Hair Care Products That Can Improve Your Hair’s Health

If you’ve been looking for a way to make your hair healthier and shinier without the use of harsh chemicals, you may find it challenging to find the products you need. That’s where Wen comes in.

Wen was created by hairstylist Chaz Dean, http://chazdean.com/, to improve the health of the hair. The products are made from plant extracts and essential oils and work to condition the hair, prevent dryness and protect the hair from hair weather conditions. A number of celebrities have even endorsed WEN for its effectiveness.

Some of the products that make the Wen brand popular are the cleansing conditioners. These conditioners are available in pomegranate, sweet almond and lavender varieties. The conditioners are ideal for thoroughly cleansing the scalp and preventing breakage. While the conditioner is used after washing the hair to lock in moisture, the product can also be mixed with water to create a leave-in conditioner that will make the hair smoother and healthier throughout the day.

Styling creme and mousse are also part of the Wen hair care line. These products have a pleasant smell to them and help to maintain the natural wave and curl pattern of the hair.

For more information on Wen items and how they can improve the hair, check out wen.com. Also you’re encouraged to visit the product’s official Facebook page.

 

 

Is Using Wen by Chaz Against Thin Hair the Answer?

In today’s world, many people spend a lot of money on hair care. Hair is many times one of the first things that is noticed on both men and women. The appearance of one’s hair can tell a lot about a person. A healthy and young person will more often than not have hair that is full and strong. On the other hand, a sick or older person will be more prone to have hair that might be thin or weak. A lot of the products that people buy will temporarily make hair look good, but may actually be harmful to hair’s long-term health. That is one of the major reasons WEN hair by Chaz was created. Creator Chaz Dean sought to revolutionize hair care by introducing a cleansing conditioner that did not contain any harmful sulfates so that hair would be healthier-looking after using Wen by Chaz products.

Recently, Emily McClure decided to try the all-in-one Sephora endorsed Wen conditioners and report the results on her self-proclaimed “fine, thin hair”. Her trial, found in its entirety on bustle.com, proved to be quite interesting for all hair care enthusiasts.

On her first day of use, she was skeptical at the recommended amount of product listed on the label. It seemed a bit much for Emily – for long hair, the label suggests up to 32 pumps of the bottle. However, once she began applying the conditioner she was pleasantly surprised. She reported her hair felt thicker and did not fall out.

As the week long experiment progressed, she began to develop a routine in the products use. She found that as long as she used the conditioner during a morning shower that she would be impressed with her hair. If she missed a morning shower, then her hair would not be very pleasant during the day until she was able to use the product. For this reason, while she enjoyed the results immediately after its use, she would probably only recommend Wen by Chaz only if a person was able to use it every morning or when one needs their hair to look good immediately following a shower. To learn more, check out Wen Hair’s Wikipedia page.

Wen by Chaz Is The Hair Product Go To For Thickness

Hairdresser tries new Wen hair by Chaz to see if it was all it was advertised to be. The first day she began with a long hot shower and a shampoo. It was a little crazy the amount of shampoo conditioner that she had to use in her hair but she did it. After washing and blow drying her hair she realized how remarkably soft and shiny her hair was. It was also very thick looking and healthy. Was this shampoo a miracle cure for her flat and dull hair?

The second day she woke up to oily hair. Being a hairdresser, she did not like her hair to look oily or greasy. She jumps in the shower and shampoos her hair. Her hair comes out looking delicious and clean. Her hair is thick and shiny. By the end of the day, her hair was beginning to show a little bit of wear. Her hair was beginning to look a little greasy.

Each day she woke to unmanageable greasy hair. One day she was late for work and still had to wash her hair. She had to leave and go to work without a morning shower.  She could not wait to get home to be able to rewash her hair. Wen was turning out to be a go to product for thick beautiful hair but did she want to have to wash her hair every single morning?

The young woman woke up one morning and had to go wash her hair.  Her colleagues told her how beautiful her hair was but she knew she would have to use this only when she wanted the thick hair because she did not want to wash her hair everyday. Need Wen hair? check out their products online on Guthy Renker and Sephora. Visit the Wen Facebook page for more information.

Ebay link: http://www.ebay.com/bhp/wen-hair-care

WEN by Chaz Dean — Highly Effective Cleansing Conditioners

WEN Hair by Chaz Dean is a noteworthy hair care line that’s a success with people all around the United States. One standout product from the line is the WEN Cleansing Conditioner. This QVC advertised beauty product aims to do a lot for hair. It aims to simultaneously cleanse, hydrate and condition hair, after all. One woman opted to use the cleansing conditioner to see it it could change her thin and lifeless strands for the better. She came to the conclusion that the famed product works well for people with thin hair who wash their locks and style them on a daily basis. She also concluded that the product may be beneficial for people who want to give their hair radiance and glossiness.

Read the Guthy Renker product review here: http://www.guthy-renker.com/products/beauty/wen-haircare/

WEN by Chaz Dean was masterminded by Chaz Dean. Dean is an acclaimed hairstylist who is admired by some of the globe’s most well-known stars. The hair aficionado made the Wen hair Cleansing Conditioner because he wanted to have access to a dependable product that was capable of moisturizing and hydrating locks at the same exact time.

Visit http://www.wen.com/ for more details.